Marketing without branding is like throwing spitballs and seeing what will stick. When I first started out in brand photography, I didn't really know my own brand. Sounds crazy but true! At first, I thought I could work with everybody. Young …
personal brand photography
So you want to fit in or be different?
Do you want to fit in or be different? The other day, I was reading a post on a photographer Facebook group who asked for advice about changing the name of her company. She said she wanted to “fit in with the wedding industry trend.” While I was …
My entrepreneur journey, how it all began.
My journey as an entrepreneur Entrepreneurship runs in my veins :-) When I was growing up, my parents always worked from home. They had their offices in a building next to our house so I spent time hanging around while they worked and playing with …